Contact Details

43 Moreton Street London SW1V 2NY 0207 828 0101

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About appuru

appuru is Pimlico's only (but London's hottest!) Natural & Organic Beauty Boutique and Urban Spa, stocking the very best of the well known brands, plus unique smaller, homegrown names.



Our Natural & Organic Beauty Treatment Room is a little haven of peace & tranquility and offers the most beautiful treatments from amazing brands such as Voya, Caudalie, Pinks Boutique and Antipodes. 


We offer waxing using the most natural vegetable based wax available.

Established in 2005, We are a family run business, built slowly from a pure passion for natural & organic beauty products. 



Pure luxury.... for when you want that little bit extra!

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Opening Times

Monday Closed Tuesday 10am - 6pm Wednesday 12pm - 8pm Thursday 12pm - 8pm Friday 10am - 6pm Saturday 10am - 6pm Sundays Closed